About 
 MASA

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MASA is an Association comprising of Marketers, and also those with a keen interest in Marketing.

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What we do

 

The Marketing Association of South Africa – MASA is an Association comprising marketers and those with a keen interest in Marketing. Through various efforts, they stimulate and encourage the connection, development and education of Marketers. Our members either occupy Marketing Positions or have Marketing as a central part of their business/position- therefore, they choose to become individual members of MASA. Our Members are situated all over South Africa and internationally.

Numerous Marketers have obtained one of our certified designations (CMSA, MPSA, AMSA), and those who have not yet received these designations aspire to do so. These designations are aimed at introducing and maintaining a minimum standard in the marketing profession. The Continued Professional Development (CPD) of Marketers ensures the maintenance of current applied skill and competence.

Our Association is approved by the South African Qualifications Authority (SAQA) as a professional body for marketing in South Africa, and the SAQA’ stamp of approval is an indicator that these professional designations meet the required minimum standards. Through our designations, The Marketing Association of South Africa is well-positioned to grow and develop Marketers- their talent and professionalism within a greater ecosystem. We influence/direct the Marketing Industry, which includes Partners and Stakeholders who contribute to our vision/guiding philosophy in various ways.

Our Guiding Philosophy is to engage, energise and inspire the Marketers of today and tomorrow by making a meaningful, lasting difference to how our profession is perceived and practiced.

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Our Corporate Members

ABSA
FNB
AVON
Game
Brand South Africa
Google
Coca Cola
Investec
Diageo
Liberty
Discovery
McDonalds
Multichoice
Moldelez
Mr. D
MTN
Nandos
Nedbank
PepsiCo
SAB
Sanlam
Telkom
Tiger Brands
Unilever

Education & Training Institution Patron Members

AAA
Stadio
CUT
Stellenbosch
Eduvos
UNISA
Mancosa
University Of Pretoria
Milpark Education
Red And Yellow
Nelson Mandela
UP
VUT

Our Industry Partners

ABC
ACA
AMF
ARB
BRC
IAB
Loeries
MAA
MRF
NAB
Nedbank IMC Master Logo Africas Leading Marketing Conference
Ohmsa
SAQA
WFA
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Introducing our board

 

MASA is a Non-Profit Organisation. The driving force behind MASA is its committed and skilled Board of Directors – whom their peers and industry network nominate to lead the vision of MASA. The Board consists of a diverse portfolio of high-profile Corporate and Individual Marketers, experts, and thought-leaders, addressing a range of national importance and strategic interest to the broad Marketing profession.

 

Our Board comprises members who possess a diverse range of marketing skills, experience and knowledge. Such a mix ensures that they are well-suited to meeting the challenges confronting the South African Marketing environment.

Board members

2023/2024

Group 1944 5

Zayd

Abrahams

Group 1944 5

Sechaba

Motsieloa

Group 1944 5

Doug

Place (C)

Group 1944 4

Celeste

Burger

Group 1944 5

Martin

Neethling

Group 1944 5

Brian

Yuyi (CEO)

Group 1944 5

Enrico

du Plessis

Group 1944 4

Cholofelo

Obasi

Group 1944 4

Katherine

Madley

Group 1944 4

Immaculata

Segooa

Group 1944 5

Abey

Mokgwatsane

Group 1944 4

Su-Lise

Tessendorf-Louw

Group 1944 4

Mphothe Elizabeth

Mokwena

Group 1944 4

Kim

Thipe (VC)

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