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Industry Work

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Industry Work

MASA is involved in many Industry-related issues which affect Marketers. Our Association plays an important role on facilitating conversations with Marketers, be it something that affects them as Marketing Professionals, or issues/challenges/opportunities in different segments and businesses that have a Marketing function. Some of the Industries include, but is not limited to: Marketing Research, Regulatory environment (POPIA, CPA), Metrics etc.

If you would like to raise an Industry-related issue wit us, please e-mail Chantelle Booysen-Fourie on Please reference your e-mail: MASA and Marketing Industry Issue